Module 1 : Let’s get started

Welcome to the Email Marketing Course.

We are here to teach you how to make use of Email Marketing in order to grow your travel business.

Now, in this course, we are going to cover the following:

• Basics of Email Marketing,
• Platforms used for Email Marketing,
• Setting up the emailers,
• How you can use compelling subject lines,
• Best Practices – What to do and What not to do
• Analytics and much more.

We’ve designed this course to give you practical skills that you can use right away at the end of each module. This way you can implement what you have learned.

Now if you want to grow your own business online, then we would recommend you to complete

these modules in sequence because they really progress in a logical order.